Vogue / Vogue UK

Why Norma Kamali’s Diana Dress, Beloved By Carrie Bradshaw, Has Barely Changed Since The ’70s

By Alice Cary

Norma Kamali, the woman behind the Carrie dress 2.0 – the baby blue ruched bodycon number Sarah Jessica Parker wears in the Sex and the City reboot, And Just Like That – has experienced unprecedented demand for the design. “It’s as if we’re giving it away,” Kamali says over Zoom from her home in New York.

The Diana dress, it turns out, has been flying off the shelves for the best part of a year. Thousands sell per week, with retailers keen to stock up the moment it sells out. “I can truly understand why people love it,” she muses. “It fits a moment in time.”

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